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We're on the hunt for the perfect venue across the country. It has to have it all - great location, stunning amenities, spacious rooms that make you feel welcome and energized... and of course, amazing food!

The 2022

Online Sales 

Academy

Ramp up your knowledge base with study materials, dialogues and process development PLUS a Sales Readiness Quiz

I could not imagine doing my job without the online sales academy. I think that it has definitely given myself and my team the confidence that we need to be able to handle the leads that are incoming and be able to efficiently do our jobs and answer questions effectively.
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Join Us Live & In-Person

March 30-31, 2022 

In Dallas, Texas

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Gilley's In Dallas, TX!

Treat yourself to an exceptional learning experience surrounded by vintage 1920's aesthetics at Gilley's in Dallas, TX! 

Enjoy instant access to everything exciting that Dallas has to offer.

In The Heart Of Dallas

 

Jen Barkan | Online Sales Coach

With over 19 years in sales and marketing for new home builders, Jen Barkan brings additional frontline experience to Do You Convert as an Online Sales Coach.

In 2016, she was named Online Sales Consultant of the Year by the National Sales and Marketing Council of the National Home Builders Association and was also a Silver Award winner in 2015. Later in 2016, Jen was the recipient of Professional Builder Magazine’s 40 under 40 award.

Jessie Suggs | Online Sales Coach

Jessie is an Online Sales Coach with Do You Convert and has over 8 years of home builder sales and marketing experience.

In 2020, Jessie led an online sales team that managed more than 10,000 leads and generated more than $146 million in sales revenue. A three-time honoree of Mungo Homes’ CEO Circle of Excellence, Jessie is a National Home Builders Association Silver Award Winner for 2019 and 2020, was awarded the 2018 Internet Lead Specialist of the Year by the Building Industry Association of Central South Carolina, and was recognized as a Home Building Industry Leader by Professional Builder in the annual 40 under 40 Class of 2021.

Rise & Design 

Join us for a strategy-first creative retreat built to inspire, lead, and spark fresh ideas. Designed for marketing minds in homebuilding, this experience blends hands-on workshops, intentional networking, and group discussions to fuel inspiration and actionable insights at the intersection of creativity and strategy.

HOSTED BY:
KARLA TUTEN

A STRATEGY-FIRST CREATIVE RETREAT

Striking a balance of

Participate in Hands-On, Interactive Workshops

Exposure to inside & outside our industry

Expand your Strategic Thinking Skills

Ideate Quickly and Present Confidently

Tackle Industry Specific Marketing Challenges

Explore the Execution of Marketing & Branding

Network with like minded professionals

Review Results Driven Creative Case Studies

Engage in Group Discussions and More

*Space is limited

Karla Tuten

Head of Creative Services

With over 12 years of experience in graphic design 🎨—and designing for real estate and home builders since 2014 🏡—Karla brings a unique blend of creativity and industry know-how to the Do You Convert team 💡. Before joining DYC, she ran her own successful design business and served as Marketing Director for a private homebuilder, where she led a full rebrand, managed the OSC, and executed strategic marketing campaigns 🚀.

Karla was named one of ProBuilder Magazine’s 40 Under 40 in 2021 🏅 and is a NAHB National Award Winner for her creative work. Her expertise includes brand identity, signage, print, advertising, and web design—everything builders need to stand out in today’s market 📢. She’s also a certified Brand Manager from Cornell 📘 and an AIGA Mentor 🤝.

This immersive retreat helps you sharpen creative leadership and problem-solving skills fast. Through hands-on workshops, you'll tackle real world marketing and homebuilding challenges, practice rapid ideation, and refine how you present ideas. You'll explore strategic creative conversations, review standout campaigns, and tour inspiring spaces. Group discussions offer time to reflect, connect, and collaborate.

Unlock Creative Impact:
Elevate with Strategy

Created for creatives, by creatives.
All within the homebuilding space.

Through hands-on workshops, case studies, & more

Hear from our Inspiring Storytellers

Meet Your Host

August 27-28, 2025
Columbus, Ohio

Casey Needham

DIRECTOR OF MARKETING
M/I HOMES

Will Duderstadt

CHIEF MARKETING OFFICER
M/I HOMES

Brit Blakenship

CREATIVE DIRECTOR
MATCHSTIC

Amy Hood

CO-FOUNDER & CD
HOODZPAH

MANAGING PARTNER
DO YOU CONVERT

Kevin Oakley

Karla Tuten

HEAD OF CREATIVE SERVICES
DO YOU CONVERT

STRATEGY

CREATIVE

STRATEGY/CREATIVE

Apply Now

Hear from our Inspiring
Storytellers

Jennifer Hood

CO-FOUNDER & CD
HOODZPAH

SENIOR CREATIVE & DIGITAL COMMUNICATIONS MANAGER
PAHLISCH HOMES

Torri Knight